Application Privacy Policy

Privacy Policy

Effective Date: March 14, 2025

1. Introduction
Welcome to Always BeCause! ("we," "our," or "us").
Your privacy is important to us. At ALWAYS BECAUSE, we respect and prioritize your privacy. This Privacy Policy explains how we collect, use, and disclose information when you use the ALWAYS BECAUSE app ("App"). This Policy applies especially to information collected through surveys, detailing our data handling practices and your rights. By using ALWAYS BECAUSE, you agree to the practices outlined in this Policy.

2. Information We Collect
We collect several types of information to provide and improve our services. These include:
Personal Information: Information that identifies you personally, such as your:

Name
Email address
Phone number
Postal code
Age and Date of Birth (to verify eligibility and for demographic analysis)

We may collect personal information when you register for the App, complete your profile, or voluntarily provide it while responding to surveys.

Survey Data: Information you voluntarily provide in response to surveys, which may include:

Opinions and Preferences: Personal views on various topics or services.
Demographic Data: Details such as gender, income level, and household information to support aggregate analysis.
Behavioral Data: Details on preferences, habits, and activities, which may inform research and app functionality.

Usage Information: Automatically collected information about your device and how you interact with the App, including:
IP Address and Device Information: Such as operating system, device model, unique device identifiers, and browser type.

App Interaction: Actions you take in the App, such as survey participation, screen navigation, and time spent.
Location Data: With your consent, we may collect approximate location data based on your device’s settings. This allows us to provide location-based services, personalize content, or analyze regional trends.
Cookies and Tracking Technologies: The App may use cookies, pixels, and similar tracking technologies to recognize your device, track app usage, and deliver personalized content or ads. You can control cookie settings within your device.

3. How We Use Your Information
We use the information collected for a variety of purposes, including:
To Operate and Improve the App: We analyze survey responses, usage data, and device information to:

Enhance the app’s performance and user experience.
Develop new features, services, or improve existing functionality.
Personalize survey invitations or content based on user preferences.
To Communicate with You: We may use your contact information to:
Send you important notifications about your account, such as changes to the App, privacy policy updates, or security alerts.
Inform you of survey opportunities and other relevant app updates, such as new feature releases.

For Research and Development: Survey data allows us to gain insights into user behavior, preferences, and trends, which may:

Support the development of aggregate reports or data analyses.
Guide improvements to our services and help in creating additional survey content.
Contribute to anonymized research shared within industry reports or publications, without revealing identifiable information.

For Marketing and Promotions: With your consent, non-identifiable data may be used for:

Targeted marketing campaigns.
Tailored promotions based on usage or survey data.
Customization of in-app content to enhance user engagement.

To Comply with Legal Obligations: We may use or disclose information to comply with applicable laws, regulations, and legal processes, or to respond to valid requests from law enforcement or regulatory authorities.

4. Disclosure of Your Information
ALWAYS BECAUSE does not sell your personal information. We may share your information under specific circumstances:
Service Providers: We may share data with trusted third-party providers who perform services on our behalf, such as:

Data Analytics: Companies that help us analyze usage patterns or survey results.
Hosting Services: Providers who manage the storage and security of our data.
Customer Support: Third parties who assist in responding to user inquiries.

These providers are obligated to keep your information confidential and use it solely as instructed by ALWAYS BECAUSE.

Aggregated or Anonymized Data: We may share aggregate or de-identified information, such as overall survey trends or anonymized demographic reports, with:

Partners and Advertisers: To demonstrate the value of ALWAYS BECAUSE services or survey insights.
Public or Academic Publications: For research purposes that benefit our industry or improve user experience.

Such information cannot be used to identify you.

Legal Compliance and Protection of Rights: We may disclose your information in situations where we are required to do so by law or in response to valid legal requests, such as:

Court Orders or Subpoenas: To comply with a judicial or government request.
Enforcement of Terms: To enforce our Terms of Service and investigate violations or fraud.
Protection of Rights: To protect the rights, property, or safety of ALWAYS BECAUSE, our users, or the public.

Business Transfers: In the event of a merger, acquisition, reorganization, or sale of ALWAYS BECAUSE or its assets, your information may be part of the transferred assets. We will notify users of any change in ownership and continue to protect your data under this policy until new policies are communicated.

5. Your Choices and Rights
We respect your rights concerning the personal information we collect and offer various options:

Access and Correction: You may access your personal information held by ALWAYS BECAUSE and request corrections for any inaccuracies. Contact us to exercise this right if access isn’t available within the App.
Withdraw Consent: Where consent is required, such as for marketing communications, you may withdraw your consent at any time by adjusting your settings or contacting us.
Opt-Out of Marketing and Surveys: You can opt out of marketing messages by following the unsubscribe instructions provided or by adjusting preferences within the App. Opting out may limit your access to certain promotions or app features.
Delete Data: You may request deletion of your personal information, subject to any legal requirements that necessitate data retention. This may affect your access to App features reliant on this data.
Location Data Management: You can adjust your device settings to enable or disable location tracking. Note that location-based features may be limited if tracking is disabled.

6. Data Security
ALWAYS BECAUSE uses industry-standard measures to secure your information. These include:

Encryption: Personal and sensitive data is encrypted during transmission and, where applicable, at rest.
Access Control: Only authorized employees and contractors have access to your data, with regular audits to enforce compliance.
Data Monitoring: We conduct regular reviews and monitoring to identify vulnerabilities or unauthorized access attempts.

While we strive to use strong security measures, no system is infallible, and we cannot guarantee absolute security. We recommend you maintain secure passwords and avoid sharing sensitive account information.

7. Data Retention
ALWAYS BECAUSE retains personal information only as long as needed to fulfill the purposes described in this Policy or as required by law. This includes:

Survey Data: Retained for research and analysis but anonymized or aggregated where feasible to protect your identity.
Account Information: Retained until you request deletion or terminate your account, subject to legal retention requirements.

When information is no longer needed, we securely delete or anonymize it.

8. Children's Privacy
ALWAYS BECAUSE is not intended for users under the age of 18. We do not knowingly collect personal information from anyone under this age. If we become aware of unintentional collection, we will promptly delete such information.

9. International Data Transfers
Your data may be processed in countries outside Canada where our servers or third-party service providers are located. These jurisdictions may have different data protection standards than Canada. By using ALWAYS BECAUSE, you consent to this international transfer, and we take measures to protect your data in compliance with applicable laws, including data transfer agreements where required.

10. Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in our practices or legal requirements. Any updates will be posted within the App, and the "Effective Date" will be revised accordingly. We encourage you to review the Policy regularly. Continuing to use ALWAYS BECAUSE after changes are posted signifies acceptance of the updated policy.

11. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or your data, please reach out to us at:

Contact Information:
Email: support@alwaysbecause.com

Application Privacy Policy

Privacy Policy

Name

Email address

Phone number

Postal code

Age and Date of Birth (to verify eligibility and for demographic analysis)

We may collect personal information when you register for the App, complete your profile, or voluntarily provide it while responding to surveys. Survey Data: Information you voluntarily provide in response to surveys, which may include:

Opinions and Preferences: Personal views on various topics or services.

Demographic Data: Details such as gender, income level, and household information to support aggregate analysis.

Behavioral Data: Details on preferences, habits, and activities, which may inform research and app functionality.

Enhance the app’s performance and user experience.

Develop new features, services, or improve existing functionality.

Personalize survey invitations or content based on user preferences. To Communicate with You: We may use your contact information to:

Send you important notifications about your account, such as changes to the App, privacy policy updates, or security alerts.

Inform you of survey opportunities and other relevant app updates, such as new feature releases.

For Research and Development: Survey data allows us to gain insights into user behavior, preferences, and trends, which may:

Support the development of aggregate reports or data analyses.

Guide improvements to our services and help in creating additional survey content.

Contribute to anonymized research shared within industry reports or publications, without revealing identifiable information.

For Marketing and Promotions: With your consent, non-identifiable data may be used for:

Targeted marketing campaigns.

Tailored promotions based on usage or survey data.

Customization of in-app content to enhance user engagement.

Data Analytics: Companies that help us analyze usage patterns or survey results.

Hosting Services: Providers who manage the storage and security of our data.

Customer Support: Third parties who assist in responding to user inquiries.

These providers are obligated to keep your information confidential and use it solely as instructed by ALWAYS BECAUSE. Aggregated or Anonymized Data: We may share aggregate or de-identified information, such as overall survey trends or anonymized demographic reports, with:

Partners and Advertisers: To demonstrate the value of ALWAYS BECAUSE services or survey insights.

Public or Academic Publications: For research purposes that benefit our industry or improve user experience.

Such information cannot be used to identify you. Legal Compliance and Protection of Rights: We may disclose your information in situations where we are required to do so by law or in response to valid legal requests, such as:

Court Orders or Subpoenas: To comply with a judicial or government request.

Enforcement of Terms: To enforce our Terms of Service and investigate violations or fraud.

Protection of Rights: To protect the rights, property, or safety of ALWAYS BECAUSE, our users, or the public.

Access and Correction: You may access your personal information held by ALWAYS BECAUSE and request corrections for any inaccuracies. Contact us to exercise this right if access isn’t available within the App.

Withdraw Consent: Where consent is required, such as for marketing communications, you may withdraw your consent at any time by adjusting your settings or contacting us.

Opt-Out of Marketing and Surveys: You can opt out of marketing messages by following the unsubscribe instructions provided or by adjusting preferences within the App. Opting out may limit your access to certain promotions or app features.

Delete Data: You may request deletion of your personal information, subject to any legal requirements that necessitate data retention. This may affect your access to App features reliant on this data.

Location Data Management: You can adjust your device settings to enable or disable location tracking. Note that location-based features may be limited if tracking is disabled.

6. Data Security ALWAYS BECAUSE uses industry-standard measures to secure your information. These include:

Encryption: Personal and sensitive data is encrypted during transmission and, where applicable, at rest.

Access Control: Only authorized employees and contractors have access to your data, with regular audits to enforce compliance.

Data Monitoring: We conduct regular reviews and monitoring to identify vulnerabilities or unauthorized access attempts.

Survey Data: Retained for research and analysis but anonymized or aggregated where feasible to protect your identity.

Account Information: Retained until you request deletion or terminate your account, subject to legal retention requirements.

We may collect personal information when you register for the App, complete your profile, or voluntarily provide it while responding to surveys.

Survey Data: Information you voluntarily provide in response to surveys, which may include:

Personalize survey invitations or content based on user preferences.
To Communicate with You: We may use your contact information to:

These providers are obligated to keep your information confidential and use it solely as instructed by ALWAYS BECAUSE.

Aggregated or Anonymized Data: We may share aggregate or de-identified information, such as overall survey trends or anonymized demographic reports, with:

Such information cannot be used to identify you.

Legal Compliance and Protection of Rights: We may disclose your information in situations where we are required to do so by law or in response to valid legal requests, such as:

6. Data Security
ALWAYS BECAUSE uses industry-standard measures to secure your information. These include: